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A Growth Hacker Story: Corporate to Startup

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The Student Hotel was founded in 2006 by Scottish entrepreneur Charlie MacGregor. With over 11 locations and plans to expand to 41 properties in European cities by 2021, it is quickly becoming one of Europe’s biggest hybrid accommodations for students and professionals.

Growth Tribe placed a team of 6 trainees within The Student Hotel, where they ran 37 experiments.

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