Why Every Organisation Should Invest in Leadership Development

calendar Oct 3, 2022 12:00:00 AM
author Written by Artur Glukhovskyy

Great leaders aren’t born, they’re made. Effective leadership requires the right attitude and the right skillset - both of which can be learned, fine-tuned and continually developed.

Trusting a reputable external course provider to deliver your organisation’s leadership training will ensure the individual learning needs of your staff members are being met. 

Why choose an external leadership course?

In a nutshell, because you’ll get it done right, and you’ll get it done cheaper - all costs considered.

Take Growth Tribe’s own business leadership course leaders as an example - these people are leadership experts AND corporate training experts. This means the course is designed to accommodate different learning styles, maximise information retention and make complex concepts easy to grasp.

Of course, many organisations develop successful in-house leadership programmes, but this takes time, money, and the right talent. A lot of the time, it’s simply more effective (in both cost and outcomes) to outsource this training to an established course provider.

The real ROI: is leadership training worth it?

As business leaders, we’re programmed to want to cut costs at every corner, while still driving growth. With this in mind, the cost of some business leadership courses may be a little off-putting - until you look a little closer at the potential ROI.

Here are a few things to consider…

  1. Improved financial performance

According to the Harvard Business Review, organisations that invest in leadership training for their staff generate five times the stock market returns as companies that spend less money on their human capital.

The mechanism behind this phenomenon is simple: investing in your leaders drives organisation-wide cost reduction while boosting productivity and customer satisfaction.

  1. Attract and retain the best talent

If you don’t offer your best and brightest the opportunity to grow, progress, and move up through the ranks, you’ll lose them - it’s as simple as that. Investing in leadership development will keep your top talent on board, while attracting the best new talent the market has to offer.

  1. Become an antifragile organisation

This is a must for any business hoping to survive in a world which is ever-changing and increasingly unpredictable. Modern leadership courses (the good ones, anyway) focus on developing antifragility - a mindset and set of skills which allows for improvement and growth in the face of adversity.

Businesses with antifragile and growth-oriented mindsets respond to unexpected challenges by coming out stronger and better than they were before. Businesses that do not nurture this culture often whither, or break, in the turning of the tide - the world has seen a lot of this in recent years, due to the devastating impact of Covid-19.

  1. Company-wide process improvement

It only takes one faulty cog in a prominent position (i.e. a leadership role) to bring processes grinding to a halt, costing time and money. Imagine if you never invested in proper leadership training - before long, the effects of having all those faulty cogs would be devastating to your business bottom line and you’d be kissing your competitive advantage goodbye.

Now, imagine if every senior manager and key leader in your company had the benefit of professional leadership training. Your business would run like a well-oiled machine, execution of every core task would improve, and you would quickly outstrip the competition…

Bit of a no-brainer really, isn’t it?

  1. Build a culture and an ideology around your brand 

The companies with the strongest ideologies and cultural identities are usually the most successful, in any industry. Look at Google, Apple, GoDaddy, BambooHR, Costco - the list goes on. These organisations all have a laser focus on who they are, why they are, and who they are for, and it’s paid off.

As far as company structure goes, culture promotion goes downwards, not upwards. Great leaders are invaluable business assets as they shape, understand and promote your company culture in everything they do - you can’t put a price on that.

Why choose an online course provider?

In-person training is better, right? Right?!

In this day and age, no, not necessarily. In fact, choosing an online leadership course provider often gives you access to better instructors and resources, because you’re not bound by location.

You - or your staff - will have the freedom and flexibility to learn on their own time, while still having expert guidance. Online development courses tend to encourage a much higher level of engagement due to the flexibility they allow, and sense of ownership they install in participants.

In summary, choosing a digital leadership course provider can open the door to the best of the best resources, while minimising cost and hassle - it’s the ultimate win-win situation.

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