This training helps teams move beyond the AI buzz by equipping them with the skills to apply AI strategically and practically. Your team will learn how to identify real opportunities, build use cases, and integrate AI tools into daily operations.

What your team will gain:

• A clear understanding of AI fundamentals and business impact
• The skills to identify and develop AI use cases specific to your context
• A structured approach to integrating AI into existing workflows
• Tools and frameworks to drive strategic, measurable adoption
• The confidence to turn AI into a real competitive advantage

This program helps marketing, sales, product and customer teams align around one commercial strategy. We focus on breaking down functional barriers and creating shared processes that actually work in day-to-day execution. 

Teams learn how to: 

• Align on customer journeys, priorities and KPIs. 

• Improve collaboration between marketing, sales and growth teams. 

• Create shared rituals, feedback loops and decision frameworks. 

• Turn strategy into coordinated execution across teams. 

The result? Less friction, faster execution, and teams that move in the same direction with clarity and accountability. 

Hitting KPIs isn’t about doing more. It’s about doing the right things consistently and measurably. 

This program helps marketing teams focus on the metrics that truly drive growth.  

Teams learn how to: 

• Define meaningful, outcome-driven marketing KPIs 

• Connect activities to business impact and revenue 

• Set up experimentation frameworks to improve performance 

• Use data to prioritise what to scale — and what to stop 

The result is a marketing team that knows what success looks like, how to measure it, and how to improve results month after month. 

Most organisations have data. Few use it to make better decisions. 

This program is designed to help teams move from data collection to data-driven action. We focus on practical skills that enable people to interpret data, ask better questions, and apply insights in their daily work. 

Teams learn how to: 

• Understand and interpret data without needing to be analysts 

• Translate insights into concrete business decisions 

• Build a shared data language across teams 

• Use dashboards and tools to support action, not reporting 

The outcome is a team that trusts data, uses it confidently, and makes decisions based on evidence rather than assumptions. 

This program supports leaders in developing the skills needed to lead modern, digital-first teams. We combine strategic thinking with human leadership and practical execution. 

Leaders learn how to: 

• Lead with clarity in times of change and uncertainty 

• Make better decisions using data and experimentation 

• Empower teams without losing alignment or focus 

• Build a culture of learning, ownership and continuous improvement 

The result is leaders who don’t just manage performance they enable growth, resilience, and long-term impact.