Become certified in business analytics

We’ll teach you how the world’s leading data professionals use business analytics, and how you can become a data hero.

1574 students
4.4/5 (821 reviews)
21 hours
Beginner
English
English , Dutch

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Become certified in business analytics

We’ll teach you how the world’s leading data professionals use business analytics, and how you can become a data hero.

1574 students
4.4/5 (821 reviews)
21 hours
Beginner

English
English , Dutch

Transform data into insights

Elevate decision-making skills

Acquire the ability to classify decisions, dissect them effectively, and cultivate a data-informed mindset. Empower yourself and your company with sharper decision-making capabilities.

Master descriptive analytics

Learn to evaluate descriptions, interpret charts and correlations, and build a robust KPI tree. Turn raw data into actionable insights that drive business success

Drive predictive analysis

Gain proficiency in predictive modelling techniques, covering classification to regression. Utilise data-driven insights for precise forecasts and strategic business decisions.

Here's what you'll learn

8 modules | 85 lessons | 30 videos | 8 tests | 8 exercises

Classify decision-making

Dissect a decision

Data-informed individuals

Enable a data-informed organisation

Data pipeline

Data tasks map

Decluttering and highlighting

Evaluate descriptions

Reading charts and correlations

Building a KPI tree

Applications of statistical inference

Evaluate hypothesis testing

A/B test for causality

Machine learning types and applications

Predictive modelling: classification

Predictive modelling: regression

The purpose of data usage

Pillars of data maturity

Data roles

Data teams

Stakeholder engagement process

What can be done better

Projects vs processes

Operationalisation

Prioritise data use cases

Healthy review process

Meet your instructor

Mauricio Bernardo da Silva

Mauricio has worked in different industries, giving him a wide knowledge of processes and metrics, and how to most efficiently utilise data to reach business goals. At Growth Tribe, he helps individuals understand complex topics in intuitive ways, and enhance their thinking and execution on data initiatives.

Watch intro video

Thousands of happy learners

Nick Mastenbroek

Consultant @ Nlmtd

Jorian Damen

Growth Marketing Manager @ Ultimaker

Nathan Amram

Content Creator @ Hey Nathan

Frequently asked questions

The Business Analytics Certificate course is a comprehensive online program designed to equip you with the skills and expertise to become a data-driven decision-maker. Through a series of engaging modules, you'll gain a deep understanding of data analysis techniques, master predictive modeling strategies, and develop a data-informed mindset to transform business decisions.

This course is tailored for individuals seeking to enhance their data literacy and apply data-driven insights to solve business challenges. It's ideal for:

Data enthusiasts: Elevate your data skills and explore the power of data analysis.
Business problem solvers: Learn how to use data to identify and address critical business issues.
Career upgraders: Upskill in data analytics and enhance your employability across diverse industries.

The Business Analytics Certificate course covers a wide spectrum of data analytics topics, including:

Data-informed decision-making: Cultivate a data-driven mindset to make informed business decisions.
Descriptive analytics: Master data evaluation, chart interpretation, and KPI tree building.
Statistical inference: Understand hypothesis testing and A/B testing for causality.
Machine learning: Explore machine learning types, predictive modeling techniques, and classification regression.
Data strategies: Discover the purpose of data usage and the principles of data maturity.
Stakeholder engagement: Learn to collaborate effectively with stakeholders in data projects.
Data project management: Master project prioritisation, operationalisation, and review processes.

The course is delivered online in a self-paced format. You will have access to a variety of learning materials, including video lessons, quizzes, and case studies. You will also have the opportunity to interact with other students and instructors in our online community.

The Business Analytics Certificate course takes approximately 21 hours to complete.

The course costs 495€ for a one-time purchase. You can pay via credit cards or invoices. We also offer an annual Premium membership subscription for 1495€ or 129€/month where the users have access to all the certificates and content we have to offer. More info here: https://growthtribe.io/plans.

Yes, you can try a portion of the Business Analytics Certificate course for free to get a taste of the learning experience and see if it's right for you. Sign up for a free trial here.

No prior experience in data analytics is required. The course is designed to cater to beginners and provide a solid foundation in data analysis concepts and techniques.

No, you can take the course at your own pace. You will have access to the course materials for one year after purchase.

We offer a variety of support resources, including:

A dedicated student support team, you can directly ask your questions to the teachers
An online community where you can ask questions and connect with other students
A comprehensive knowledge base with answers to frequently asked questions