Transform data into insights
Elevate decision-making skills
Acquire the ability to classify decisions, dissect them effectively, and cultivate a data-informed mindset. Empower yourself and your company with sharper decision-making capabilities.
Master descriptive analytics
Learn to evaluate descriptions, interpret charts and correlations, and build a robust KPI tree. Turn raw data into actionable insights that drive business success
Drive predictive analysis
Gain proficiency in predictive modelling techniques, covering classification to regression. Utilise data-driven insights for precise forecasts and strategic business decisions.
Who is this course for?
- If you have an interest in using data and want to elevate your skills
- If you’re looking to solve specific business problems with data
- Professionals from diverse range of fields who want to upskill in data
Here's what you'll learn
8 modules | 85 lessons | 30 videos | 8 tests | 8 exercises
Module 1 - Data-informed mindset
Dissect a decision
Enable a data-informed organisation
Module 2 - Data pipeline
Data tasks map
Decluttering and highlighting
Module 3 - Descriptive analytics
Reading charts and correlations
Building a KPI tree
Module 4 - Statistical inference
Applications of statistical inference
Evaluate hypothesis testing
A/B test for causality
Module 5 - Machine learning
Machine learning types and applications
Predictive modelling: classification
Predictive modelling: regression
Module 6 - Data strategies
The purpose of data usage
Pillars of data maturity
Module 7 - Stakeholder engagement
Stakeholder engagement process
What can be done better
Module 8 - Data project management
Projects vs processes
Prioritise data use cases
Healthy review process
Earn your Business Analytics certificate
Once you've completed the course, get a certificate that sets you apart from the competition and opens doors to exciting career opportunities.
- Stand out from the crowd
- Boost your credibility
- Gain a competitive edge
Meet your instructor
Mauricio Bernardo da Silva
Mauricio has worked in different industries, giving him a wide knowledge of processes and metrics, and how to most efficiently utilise data to reach business goals. At Growth Tribe, he helps individuals understand complex topics in intuitive ways, and enhance their thinking and execution on data initiatives.
Consultant @ Nlmtd
Growth Marketing Manager @ Ultimaker
Content Creator @ Hey Nathan
Frequently asked questions
What is the Business Analytics Certificate course?
The Business Analytics Certificate course is a comprehensive online program designed to equip you with the skills and expertise to become a data-driven decision-maker. Through a series of engaging modules, you'll gain a deep understanding of data analysis techniques, master predictive modeling strategies, and develop a data-informed mindset to transform business decisions.
Who is this course for?
This course is tailored for individuals seeking to enhance their data literacy and apply data-driven insights to solve business challenges. It's ideal for:
Data enthusiasts: Elevate your data skills and explore the power of data analysis.
Business problem solvers: Learn how to use data to identify and address critical business issues.
Career upgraders: Upskill in data analytics and enhance your employability across diverse industries.
What will I learn in this course?
The Business Analytics Certificate course covers a wide spectrum of data analytics topics, including:
Data-informed decision-making: Cultivate a data-driven mindset to make informed business decisions.
Descriptive analytics: Master data evaluation, chart interpretation, and KPI tree building.
Statistical inference: Understand hypothesis testing and A/B testing for causality.
Machine learning: Explore machine learning types, predictive modeling techniques, and classification regression.
Data strategies: Discover the purpose of data usage and the principles of data maturity.
Stakeholder engagement: Learn to collaborate effectively with stakeholders in data projects.
Data project management: Master project prioritisation, operationalisation, and review processes.
What is the format of the course?
The course is delivered online in a self-paced format. You will have access to a variety of learning materials, including video lessons, quizzes, and case studies. You will also have the opportunity to interact with other students and instructors in our online community.
How long does the course take?
The Business Analytics Certificate course takes approximately 21 hours to complete.
What is the cost of the course?
The course costs 495€ for a one-time purchase. You can pay via credit cards or invoices. We also offer an annual Premium membership subscription for 1495€ or 129€/month where the users have access to all the certificates and content we have to offer. More info here: https://growthtribe.io/plans.
Can I try the course for free?
Yes, you can try a portion of the Business Analytics Certificate course for free to get a taste of the learning experience and see if it's right for you. Sign up for a free trial here.
What are the prerequisites for taking this course?
No prior experience in data analytics is required. The course is designed to cater to beginners and provide a solid foundation in data analysis concepts and techniques.
Do I have to take the course all at once?
No, you can take the course at your own pace. You will have access to the course materials for one year after purchase.
What kind of support do you offer?
We offer a variety of support resources, including:
- A dedicated student support team, you can directly ask your questions to the teachers
- An online community where you can ask questions and connect with other students
- A comprehensive knowledge base with answers to frequently asked questions