Get certified in conversion rate optimisation

Get more out of your website traffic by optimising your conversion rate. Start conducting proper user research, identifying conversion killers and A/B testing.

277 students
12.5 hours
Beginner
English
English , Dutch

from €495

Enrol now Try this certificate for free

More info? Download brochure

All our memberships include:

Internationally recognised certificates
Bi-weekly microlearning
35.000+ member community access
Personal career coaching sessions
6x/month community events
Job board
100+ downloadable resources
Direct access to our experts

Get certified in conversion rate optimisation

Get more out of your website traffic by optimising your conversion rate. Start conducting proper user research, identifying conversion killers and A/B testing.

277 students
12.5 hours
Beginner

English
English , Dutch

Master CRO and drive business performance

Boost conversions with targeted strategies

Tailor your approach following a proven framework for skyrocketing conversion rates.

Make data-driven decisions for optimal results

Harness the power of GA4, Tag Manager, and Hotjar to uncover insights that lead to higher conversions.

Optimise user experience

Learn how to fine-tune your website's functionality, copy and design, including creating your own landing pages and A/B tests, to create fluid paths that convert visitors into customers.

Here's what you'll learn

5 modules | 53 lessons | 25 videos | 5 tests | 5 exercises

Identifying conversion goals

Website vs. Landing Page

Identifying intent levels of your visitors

The GROWS process

The importance of answering the WHAT and WHY

Setting up tracking for GA4, Tag Manager, and Hotjar

Setting up your GA4 Dashboard and creating your first Tag

Website functionality

Conversion copywriting

Conversion design

The most important metrics to measure

Prioritising ideas

Experiment design

A/B testing using VWO

Landing page creation

Understand the different types of tests that you can run to validate your hypothesis

How to use the LIFT model to improve your website performance

Create a landing page without writing a single line of code

Meet your instructors

Tarek Reslan

Tarek is a computer science graduate who is passionate about marketing. His areas of expertise include landing page creation and optimisation, conversion rate optimisation, paid acquisition, e-commerce, and video editing. As a trainer at Growth Tribe, he helps implement a digital marketing processes in startups and big corporations.

Watch intro video

Alain Abou Atmeh

Having helped several companies grow through social platforms, Alain now specialises in email marketing, SEO, customer support, and performance marketing. As a growth marketing trainer, Alain helps learners master the technicalities of digital marketing, the growth mindset, and overcoming blockers.

Watch intro video

Nick Mastenbroek

Consultant @ Nlmtd

Jorian Damen

Growth Marketing Manager @ Ultimaker

Nathan Amram

Content Creator @ Hey Nathan

Frequently asked questions

Our expert trainers are real-life professionals with experience in their specialist field, who dedicate a few days a week of their time to helping others learn. They have real, hands-on experience, and they are always updating the course curriculum to include new technology and the latest techniques & strategies.

Many of the people who take our course are entrepreneurs, freelancers, or individuals who want to improve their prospects. That’s why we provide several payment plan options to make our courses accessible to everyone. You can pay in installments or take advantage of STAP or unemployment funding (NL residents only). Our dedicated learning consultants will be able to work with you to find the right plan to suit your needs before you book.

The course is not cohort-based, so you won’t have classmates in the traditional sense. What you will have is access to our participant and alumni network of over 30.000 forward-thinking digital professionals from top companies, and some of the most exciting start/scale-ups around.

Growth Tribe is NRTO accredited, so you’ll get certification from Growth Tribe that you’ve completed the course that you can display on your LinkedIn profile and CV.

Conversion Rate Optimisation Certificate

from €495

Enrol now Try this certificate for free

More info? Download brochure

All our memberships include:

Internationally recognised certificates
Bi-weekly microlearning
35.000+ member community access
Personal career coaching sessions
6x/month community events
Job board
100+ downloadable resources
Direct access to our experts

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