This ebook is tailored towards for those of you with a keen interest in the digital realm and aspire to
carve a niche for themselves in the world of digital marketing. Whether you’re brand new to digital
marketing, have a little experience under your belt, or are considering a career transition, this
guide will help you understand the professional digital marketing landscape.
We’ll take you through the step-by-step process to get your first digital marketing role. From
assessing your current abilities to building the right skills to creating a portfolio to applying for your
first job.
Content of the ebook
Chapter 01 – What is Digital Marketing?
A definition
Chapter 02 – Why Digital Marketing Matters
The state of the industry
Chapter 03 – Skill Check
Do you have what it takes?
Chapter 04 – Beginning Your Digital Marketing Journey
Starting a career as a digital marketer
Chapter 05 – Choosing an Expertise
The many roles of digital marketing
Chapter 06 – Digital Marketing Resources
Keep learning
Chapter 07 – Why Growth Tribe?
The best decision you haven’t made
Chapter 08 – FAQs
Your biggest questions
