AI for Marketing Power Session

Take your marketing results to new heights using AI

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June 27, 2024
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2:00 PM CEST
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Virtual

Unlock the full potential of your marketing efforts. Gain cutting-edge knowledge on leveraging AI to optimise your content, SEO, and performance marketing.

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Registration is ending in:

7d 6h 24m 32s
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Registration is over.

#1 EdTech Company in the Netherlands

#5 EdTech Company in Europe

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Leverage AI to boost your

  • Performance Marketing
  • Email Marketing
  • Content Marketing
  • Experimentation Process
  • Data Analytics

Join us for an engaging live power session where we'll give you all the AI knowledge and tools you need to uplift your marketing results.

We’ll cover the must-have AI tools

We've curated the essential tools, sparing you from the chaos of trial and error.

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  • chatgpt-v2
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  • Link
  • Notion
  • Promptperfect

Unlock your potential with live learning

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Experience the power of real-time interaction with experts

Access an interactive session where you can ask questions, participate in discussions, and stay fully engaged with the content.

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Learn the most up-to-date techniques and information

Attending the power session will ensure that the content is fresh and new. Don't risk falling behind with outdated knowledge.

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Get practical examples bringing concepts to life

Understand how concepts are used in actual scenarios and apply this knowledge effectively in your own work.

Here's what you'll learn

Module 1 - Experimentation Process

Discover how AI can streamline your experimentation process, enabling you to analyse large datasets, quickly identify trends, test hypotheses, and refine marketing strategies more effectively.

Module 2 - Content Marketing

Master the use of AI to generate creative content ideas, personalise materials, and optimise distribution strategies to better align with audience behaviour and preferences.

Module 3 - Email Marketing

Learn to leverage AI for email marketing, using advanced segmentation and automated content generation to significantly boost email engagement and conversions.

Module 4 - Performance Marketing

Gain the ability to optimise performance marketing campaigns with AI tools that refine ad targeting, copy, and visuals, leading to higher engagement and conversion rates.

Module 5 - Data Analytics

Develop the skills to process and analyse vast amounts of data with AI, uncovering actionable insights, predicting future trends, and making informed decisions to drive your marketing efforts forward

Here's what you'll learn

6 modules | 61 lessons | 23 videos | 6 tests | 6 exercises

Module 1 - Introduction to digital marketing

  • 8 lessons
  • 3 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Understand digital marketing fundamentals, learn how to create effective customer personas, and understand the customer journey for marketing success.

What you’ll learn:

How to effectively build a persona profile

How to leverage data in a marketing role

The customer journey and the pirate funnel

Module 2 - Digital marketing tracking and analytics

  • 9 lessons
  • 4 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Explore Google Analytics 4, identify crucial marketing metrics, and learn measurement techniques using the latest data analysis tools to supercharge your marketing strategies.

What you’ll learn:

The most important marketing metrics to measure

How to work with Google Analytics 4, Tag Manager, and Hotjar

How to interpret marketing data on tracking platforms

Module 3 - Boost organic growth with content marketing strategies

  • 9 lessons
  • 4 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Uncover trending and relevant topics, amplify reach through SEO, and harness the power of organic social media channels to propel your content strategy to new heights.

What you’ll learn:

Identify the most relevant content for your audience

How to distribute content using SEO

How to distribute content on social media

Module 4 - How to target your audience using paid media

  • 10 lessons
  • 5 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Prioritise the relevant paid channels for your business, explore effective targeting strategies across different digital advertising platforms, and learn best practices for creating compelling ad copy and visuals.

What you’ll learn:

How to structure your ad campaigns

How to measure the performance of your paid campaigns

How to allocate marketing budgets

Module 5 - How to retarget your audience

  • 8 lessons
  • 3 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Engage website visitors using pixels and run successful email marketing campaigns to re-engage and retain your audience.

What you’ll learn:

How to retarget your audience on social media

How to retarget your audience using email marketing

How to personalise content for your audience

Module 6 - How to optimise your landing pages

  • 9 lessons
  • 4 videos
  • 1 test
  • 1 exercise
  • watch introduction video

Improve website performance with the LIFT model and create code-free, conversion-centric landing pages.

What you’ll learn:

How to apply the LIFT model for landing page optimisation

How to build a landing page without coding

The different types of landing pages

Earn your Digital Marketing certificate

Once you've completed the course, get a certificate that sets you apart from the competition and opens doors to exciting career opportunities.

  • Stand out from the crowd
  • Boost your credibility
  • Gain a competitive edge
Get certified in Digital Marketing at Growth Tribe
session

Who is this session for?

  • Business leaders & managers
  • Content creators & marketers
  • Entrepreneurs & innovators
  • Professionals looking to implement AI in marketing
Unlock your potential with live learning

Unlock your potential with live learning

Experience the power of real-time interaction with experts who can guide you every step of the way. Our power session offers immediate feedback, dynamic discussions, and a collaborative environment that pre-recorded materials simply can't match.

Don’t get left behind - stay current with live courses

Don’t get left behind - stay current with live courses

Staying up-to-date is crucial. Learn the latest techniques and information, giving you a competitive edge in your field. Don't risk falling behind with outdated knowledge.

Engage with live experts

Engage with live experts

Bring the material to life with interactive sessions where you can ask questions, participate in discussions, and stay fully engaged with the content.

Ready to transform your marketing strategy with AI?

AI for Marketing

POWER SESSION

€299
25% OFF €249
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Registration is ending in: 7d 6h 24m 32s
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Registration is over.
This power session offers:
  • 2-hour live session
  • Internationally recognised certificate
  • Most up-to-date AI-related marketing content
  • Expert-led session
  • FREE BONUS
    Downloadable cheatsheets & resources
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"The training Growth Tribe provided to our teams is of extremely high quality and catered to our business context. I would highly recommend them to anyone looking to transform their business through education!"

Hugo Raajmakers Global Head of Platform Innovation @ ING
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"The biggest improvement I see is that analysts are seeing the bigger picture of their role. They are much more systematic in both working with stakeholders and carrying out their analysis. Furthermore, they are more enthusiastic about new techniques, have improved their data storytelling."

Noortje van Genugten Data Analytics Director
marcel_zuidam

"As NN Bank we are very happy with the outcome of the scan and found the insights very useful. This was exactly what we needed to determine which digital capabilities we needed to prioritize for upskilling."

Marcel Zuidam CEO

We’ve helped 35.000+ individuals and 1.000+ teams

1015

People trained in Growth Marketing & Experimentation

871

People trained in Data Analytics & Data Visualisation

465

People trained in Innovation & Experimentation

234

People trained in Digital Marketing

179

People trained in Growth Marketing

172

People trained in Digital Leadership

135

People trained in Data Visualisation

135

People trained in Digital Leadership

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We’re extremely proud of the impact we make

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We upskilled 1015 of Unilever’s marketers globally on experimentation skills and managed to help them launch experiments and increase their performance. With a satisfaction score of 9.3, this was one of the most enjoyable learning experiences the teams ever had. On top of that they reported a 68% faster time to market after implementing new best practices.