Become certified in business analytics

2-4 hours per week

We’ll teach you how the world’s leading data professionals use business analytics, and how you can become a data hero.

or pay in 4 instalments of €249 each
OD-Business Analytics Certificate

Business analytics with confidence

Become data confident-1
Become data confident
Dare to take decisions based on data. Find data-enabled solutions to business problems. And learn to align data projects with the overall business strategy.
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Get buy-in from stakeholders
Learn how to set up data projects for success. Overcome common challenges organisations face on their quest for data maturity.
Earn your prestigious Business Analytics Certificate-1
Earn your prestigious Business Analytics Certificate
Get certified and learn the strategies and techniques which will take your business to the next level.

Who is this course for?

If you have an interest in using data and want to elevate your skills
If you’re looking to solve specific business problems with data
Professionals from diverse range of fields who want to upskill in data

Here's what you'll learn

Module 1 - Data-informed mindset

Classify decision-making

Dissect a decision

Data-informed individuals

Enable a data-informed organisation

Module 2 - Data pipeline

Data pipeline

Data tasks map

Module 3 - Descriptive analytics

Evaluate descriptions

Reading charts and correlations

Building a KPI tree

Module 4 - Statistical inference

Applications of statistical inference

Evaluate hypothesis testing

A/B test for causality

Module 5 - Machine learning

Machine learning types and applications

Predictive modelling: classification

Predictive modelling: regression

Module 6 - Data strategies

The purpose of data usage

Pillars of data maturity

Module 7 - Stakeholeder engagement

Data roles

Data teams

Stakeholder engagement process

What can be done better

Module 8 - Data project management

Projects vs processes


Prioritise data use cases

Healthy review process

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Thousands of happy learners

Nick Mastenbroek
Consultant @ Nlmtd
Jorian Damen
Growth Marketing Manager @ Ultimaker
Nathan Amram
Content Creator @ Hey Nathan

I was looking for a robust introduction to Data Analysis so that I could more accurately estimate my own abilities within the field. I got exactly what I was looking for and now feel confident to perform Data Analysis on my own projects :) Thank you so much GT!

Jordy Backes
Jordy Backes
NAduvi Logo

This course is a great way to dive into the world of data analytics. Not only will it expand your knowledge of theory and tools, it also helps you put theory into practice right away. The instructors are extremely helpful and always willing to help you push your development further. Definitely recommend

Nadine van der Wal
Nadine van der Wal

Defining our Data Strategy could have not possible if i had not followed this certification!

Juan Carlos Zuloaga Ramírez
Juan Carlos Zuloaga Ramírez
Juan Carlos Zuloaga Ramírez-lgo

This course helps you to create frameworks within data projects and how to build the results together with the stakeholders. This way you really limit blockages within your work and organization. Definitely helped me communicate with the team on another level. Thank you!

Dylan Van den Bosch
Dylan Van den Bosch

The course gives a concise and clear overview about the topic of Business Analytics. As a manager who wants to achieve more business goals via data, this course is a good starting point to help you define, design and execute a data analytics project.

Adan Morik
Adan Morik
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Why learn with us?


Learn from the best

We’ve been setting the precedent for digital education in Europe since 2015. We’ve now trained over 30.000 individuals on the most in-demand digital skills in marketing, data, UX and leadership.

One-of-a-kind community

Everyone who takes a Growth Tribe course gets invited to our amazing community of digital professionals. Share ideas, find new tools, learn about new job openings or even recruit your next team mate.

Exceptional learning experience

We’re obsessed with delivering the best learning experience possible - that’s why our courses score on average 9.3/10. We equip you with the most in-demand skills, in a hands-on, actionable and highly enjoyable way.

Cutting-edge content

We update our courses monthly, not yearly. With full-time trainers and industry experts, we ensure that all of our course curriculums include the latest cutting-edge techniques, tools, and methodologies.

Stamps of Approval

Holon IQ

Start driving real results. Drive growth throughout the funnel.

1. Get certified
Growth Tribe is an accredited digital skills development provider. Get certified in the skills that will empower you to make career moves and improve performance throughout the marketing funnel.
2. Become a data hero
Grow your company with the tools, techniques and strategies used by the world’s best businesses. Set yourself up for success and drive results with impactful KPIs.
3. Learn from data experts
Our team have empowered thousands of people with up-to-date, relevant skills. We’ll teach you how the world’s fastest-growing companies use data to advance their businesses, and how you can do it too.
4. Future-proof yourself
74% of leaders require data in decision making, for a good reason. Make sure your skillset is ready for the future and you stay ahead of the curve.
5. Join our community
Join our 30.000+ strong alumni community featuring digital experts from Spotify, DuoLingo, Google, and Heineken (& many more of Europe’s highest growth start/scale-ups.)
6. Learn at your own pace
Getting certified doesn’t have to get in the way of the rest of your life. A Growth Tribe on-demand course enables you to fit learning around your busy schedule. get unlimited access to your course materials whenever and wherever works best for you.

Join our growing community of 30.000+ alumni


Business Analytics Certificate

Everything you need to hit the ground running and take your career to the next level.
The program offers:
Receive an internationally recognised Business Analytics certificate
Bite-sized videos from expert trainers
Access to cutting-edge learning environment
Community support
Downloadable templates, guides and case studies

Need assistance? Speak to a learning advisor

Frequently asked questions

Who’s on the course with me? Are there opportunities to network?

The course is not cohort-based, so you won’t have classmates in the traditional sense. What you will have is access to our participant and alumni network of over 30.000 forward-thinking digital professionals from top companies, and some of the most exciting start/scale-ups around. When it’s safe (COVID-wise), you’ll also have access to exclusive alumni events.

Who is this course for?

If you're a professional looking for ways to leverage data, or a leader looking to facilitate work with data professionals, this course is for you. It will give you the tools to match business problems to data solutions. If you're more of a beginner looking to reskill in data analytics, this course is a good introduction to data work.

Who are the expert trainers?

Our expert trainers are real-life professionals with experience in their specialist field, who dedicate a few days a week of their time to helping others learn. They have real, hands-on experience, and they are always updating the course curriculum to include new technology and the latest techniques & strategies.

What are my payment options?

Many of the people who take our course are entrepreneurs, freelancers, or individuals who want to improve their prospects. That’s why we provide several payment plan options to make our courses accessible to everyone. You can pay in installments or take advantage of STAP or unemployment funding (NL residents only). Our dedicated learning consultants will be able to work with you to find the right plan to suit your needs before you book.

Do I get a qualification?

Growth Tribe is NRTO accredited, so you’ll get certification from Growth Tribe that you’ve completed the course that you can display on your LinkedIn profile and CV.

Ready to enroll?
Enroll now