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Data-Informed Decision-Making
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- Module from the Business Analytics Certificate
Cultivate a data-informed mindset and transform your decision-making process. Learn to classify and dissect decisions, harnessing data insights for smarter choices that drive business growth. Discover the secrets of becoming a data-driven organisation and elevate your strategic thinking.
Hypothesis Testing and Statistical Inference
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- Module from the Business Analytics Certificate
Explore stats in action. Discover how to test hypotheses, analyse data, and run A/B tests to uncover cause-and-effect relationships.
Predictive Analytics for Business
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- Module from the Business Analytics Certificate
Explore machine learning types and applications, focusing on predictive modelling techniques like classification and regression.
Presenting Analytical Findings
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- Module from the Data Visualisation & Storytelling Certificate
Google Analytics 4 and Tag Manager
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- Module from the Digital Marketing Certificate
Conversion-Centric Website Optimisation
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- Module from the Conversion Rate Optimisation Certificate
Data-Driven Conversion Rate Optimisation
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- Module from the Conversion Rate Optimisation Certificate
Digital Marketing Fundamentals
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- Module from the Growth Marketing Certificate
Mid-Funnel Marketing: Activation and Retention Strategies
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- Module from the Growth Marketing Certificate
Bottom-Funnel Marketing: Revenue, CLTV, and Virality
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- Module from the Growth Marketing Certificate
No-Code Landing Page Creation and Optimisation
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- Module from the Digital Marketing Certificate
Fundamentals of CRO
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- Module from the Conversion Rate Optimisation Certificate
Develop a Digital Communications Strategy
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- Module from the Digital Communication Certificate
Building a Brand Identity
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- Module from the Digital Communication Certificate
Sales and Business Development Fundamentals
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- Module from the Sales & Business Development Certificate
Sales Prospecting, Pitching and Closing Deals
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- Module from the Sales & Business Development Certificate
Commercial Growth and Diversification
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- Module from the Sales & Business Development Certificate
Building a Data Culture
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- Module from the Digital Leadership Certificate
Leading Change Management
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- Module from the Digital Leadership Certificate
Project Monitoring and Communication
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- Module from the Project Management Certificate
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