Why is Black Friday so damn effective?

In case you haven’t noticed, Black Friday is coming soon, and you may just be tempted to buy something on this day. Here’s why:
In 1924 the U.S.-based department store chain, Macy's, performed their 1st ever Thanksgiving Day parade establishing the Friday after thanksgiving as the kickoff to the holiday shopping season.
So, where did the term “Black Friday” come from?

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Video URL: https://youtu.be/BeuzppzQxTs
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