Conversion Rate Optimisation: Analytics & Tracking
In this session, you’ll learn how to set up conversion goals, what metrics are important and how to track and analyse the results in order.
Tarek Reslan
Tarek is a computer science graduate who hates coding (weird, right?!). He decided to pursue something he's more passionate about marketing. Thanks to his technical background, he was able to become a T-shaped individual. His areas of expertise include landing page creation and optimisation, conversion rate optimisation, paid acquisition, e-commerce, and video editing. He loves sharing his knowledge, which has driven him to create multiple online courses to help others become better. As a trainer at Growth Tribe, he helps implement a growth marketing mindset and processes in startups, big corporations, and everything in between.
When a user visits your website, you have 3-5 seconds to leave an impression.
Whether a visitor converts into a customer depends entirely on the user experience provided in that short amount of time.
In this session, our CRO guru, Tarek Reslan, will share practical and actionable tips on how to set up conversion goals, what metrics are important and how to track and analyse the results.
You’ll find out how to formulate, validate your hypothesis and implement a seamlessly intuitive user experience that can increase your engagement and conversion rate.
You'll learn:
✅ How to identify your conversion goals
✅ Tools needed to help you conduct research
✅ Qualitative research methods
✅ Most essential metrics to measure
✅ How to formulate and validate your hypothesis
Save your spot now so you can start making the most of those first 3-5 seconds 💥